7 Ways Video is Being Used to Improve Healthcare

This blog post comes courtesy of Debra Blanco, AVI-SPL sales manager.

In the world of healthcare, organizations of all types and sizes are faced with the challenge to improve patient care while increasing profit margins. These two goals may appear to be at odds, but many institutions are discovering they can do both by adopting video collaboration.

Here are seven ways video is being deployed to benefit healthcare organizations.

1. Telemedicine

Telemedicine began 40 years ago as a way to reach patients in remote areas; today it is fast becoming integral to many aspects of the healthcare industry. Telemedicine opens a video channel so that the patient and physician can interact face to face even though they are in separate locations.

Telemedicine also enables the use of diagnostic tools like stethoscopes, derma scopes, and general exam cameras so that images can be transmitted to a consulting physician. Using this technology, physicians can not only provide care to more patients, but organizations can also charge for the doctor’s “visit” just like they do for one that was conducted in-person.

2. Physician Consults

Video has proven valuable when two or more doctors need to meet to discuss a patient’s care plan. It could be a situation where a small rural hospital has a contract with a larger institution for specialty consults – like oncology for example. This interaction can be from a desktop to a mobile device without the need for the physician to be in a conference room. This is particularly beneficial in helping to make efficient use of time for doctors who are constantly on the move.

3. Home Healthcare

There are a number of video solutions that can be used for home healthcare needs. These units are usually connected via broadband and can be linked to diagnostic tools like blood pressure cuffs. When a patient uses the device, the results are transmitted to her physician for evaluation.

4. Patient Care Solutions

This is display technology that resides in the patient’s room in the hospital either on the wall or from a swing arm by the bed. The video component is used for patients to Skype friends and relatives or for doctors to conduct a consult with a physician from another hospital while in the patient’s room. Doctors can also use these units to do their charting or to pull up diagnostic images from a central server.

5. Public Health Education

Many states are using video to share information that benefits the general population. For example, Florida is using the technology to provide public training classes for tobacco use cessation. They have 90 classrooms in health departments throughout the state to deliver these classes.  The state is also using video to monitor tuberculosis patients to ensure they are taking their medication on time.

6. Medical Staff Education

Some larger healthcare organizations will bring a trainer into one of their hospitals and have people from their other facilities attend by video. This eliminates travel costs as well as the expense of using multiple trainers throughout their system.

Some teaching hospitals use video to set up a Grand Rounds Room to allow physicians to complete their patient rounds remotely. This is where a doctor will discuss a patient history with a number of interns during their regular patient hospital visits. With video, the doctor can meet the patient alone while the interns tune in from another room. This eliminates the discomfort the patient may feel when having to face a group of doctors crowded around the bed.

7. Correctional Health Services

Video is quickly being adopted by governments for physician “visits” to inmates at correctional institutions. Psychologists or psychiatrists can be at great risk when physically meeting with inmates in small rooms at the facility. Using video, the patient is ushered into a room with a secure system and uses a handset to have a confidential behavioral health meeting with the physician. Not only does it provide more security and safety for the doctor, it is less expensive than an in-person visit.

For more information on how video solutions can benefit your healthcare organization or if you need assistance with a planned project, email our experts at avi-spl@ecoastmarketing.com.

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