Date Archives April 2016

Because Doing Business Is About Listening

The article in EdSurge is directed toward education tech salespeople, but it could apply to just about any salesperson, marketing department, or company in general: before you sell your product, show the customer you care about addressing their needs and solving their challenges.

“Nothing aggravates university administrators more than a sales person coming in with a ‘solution’ to a problem the university may not have. A better approach is to ask questions about what administrators and faculty think could work better at their institution.” –Bridget Burns, “The Tough-Love Advice EdTech Needs to Hear,” EdSurge

I imagine that a lot of university people who read that article felt a wave of “right on” wash over them. As well they should: we’ve dealt with people whose laser focus on making the sale means browbeating us into submission with emails, phone calls, and promises of presentations and demos that will change everything. Before we’ve even told them what we need.

I’m in a position to hear about our own approaches to working with clients, and I’m always pleased that they frequently sound like this:

“AVI-SPL understood our needs and brought in technology partners to build a solution that met our specifications and exceeded our expectations.” –Jan Odegard, Rice University‘s executive director of the Ken Kennedy Institute for Information Technology

“I had other vendors who told me what I needed, and didn’t listen to me telling them what I needed. AVI-SPL listened.” –Arlen Sanders, project manager, L.A. Metro

They’re great quotes for case studies; they’re also great testaments to the approach AVI-SPL takes to its clients.

If you’re in the business of making sales, read the EdSurge article and find out the right way to get an audience with a decision maker, and what to say when you do.

If you’re seeking to improve some aspect of your organization involving meeting rooms, collaboration technology, and audio-video solutions that connect people with ideas and information, reach out to us: sales@avispl.com or 866-559-8197. We’re here to listen.

Why You Should Listen to this Talk on Workplace Transformation

Combine changing demographics, what-I-want, when-I-want-it technology trends, and new ways of thinking about work, and you have the forces that are shaping what is being talked about as “workplace transformation.”

The term carries a considerable weight — its two words implicitly promising something better than the cubicle farms that are a shorthand for the worst of office culture.

The good news is that with a little determination, unity of focus, and technology, we don’t have to settle for that kind of culture. And even a passing familiarity with business trends will confirm that plenty of businesses have evolved.

For our recent webinar on workplace transformation, representatives from Cisco and AMX by Harman offered their thoughts on why work is changing and talked about the technologies their companies specialize in and what they do to create environments where we can collaborate with those in and outside of the office.

In less than an hour, you’ll learn about the video collaboration and networked AV technology that is making it possible to create workplaces that are responsive to your needs, and to the needs of your colleagues. Some of the topics our speakers address include:

  • Importance of video collaboration
  • What is meant by a connected workplace
  • Technology that engages visitors
  • Advantages of networked AV
  • Solutions by Cisco and AMX that make improvements possible

Review “Workplace Transformation With Cisco and AMX by Harman” >

Bringing Your Business to the Cloud

Companies that thrive are those that can quickly adapt to change, and work as efficiently as new Frost Sullivan cloud papertechnology empowers them. In a time when IT departments are stretched to support audio, video, and web collaboration assets, the cloud has emerged as the smart way to do business. This stat, included in a new report, indicates the growth:

38 percent of businesses are deploying unified communications and collaboration applications in the cloud. Another 48 percent plan to make the move in the next one to three years.

In this Frost & Sullivan report, you’ll learn:

  • Why the cloud is so important to businesses
  • Specific areas where the cloud delivers benefits
  • Why cloud-based video conferencing is on the rise
  • How to choose the right provider of your solution

You’ll also discover the steps you need to take to ensure a successful migration to the cloud, and the specific ways in which AVI-SPL can support you in your mission.

Download “Collaboration Solutions in a Cloud-Centric World” >

April 27 Webinar: Workplace Transformation

Still not sure what workplace transformation means or how it applies to your organization? Hear experts from Cisco and AMX discuss this timely topic Wednesday, April 27 at 1 p.m. EST.

Cisco’s John Franklin will explain what’s changed in the workplace in terms of collaboration, workloads, and the technology that brings people together to work on projects. Bob Sharp of AMX will offer his insight into the control systems that streamline and automate meeting functions like room scheduling and setup. He’ll look at the value of the enterprise IT network in managing an array of workplace source devices and endpoints.

Some of the topics to be addressed include:

  • Challenges to collaboration
  • Factors driving workplace change
  • Why you need to care about workplace challenges
  • Benefits of Cisco and AMX solutions in fostering positive change

Register for “Workplace Transformation with Cisco and AMX by Harman.”

Be AVI-SPL’s Guest at InfoComm 2016

If you plan on attending — and if you’re reading this, why wouldn’t you be? — keep in mind that no InfoComm show is complete without visiting the systems integrator that tops the Systems Contractor News rankings year after year.

So while you’re at the Las Vegas Convention Center this June 8-10, come see us at booth N1218 and learn how we design, build, and support collaboration solutions by working with the companies you’ll see throughout the exhibition hall.

And if you’ve been on the fence about heading out to Vegas for the professional AV industry’s biggest show in North America, we’ll make it easy for you: Register for an InfoComm 2016 exhibit pass for free using our VIP code, AVI159.

InfoComm registration page: https://registration.experientevent.com/showinf161